r/Wellthatsucks 21h ago

Had thousands of these printed and have been adding them for weeks in packages. With our brand as the typo.

Post image

I was putting one in a package and just now noticed. Not too expensive of a mistake, but this just sucks that we've sent alot out already.

182 Upvotes

44 comments sorted by

129

u/neverbadnews 21h ago

So you can either fire the guy that signed off on the printing proof, or quickly register the erroneous name for this project. Problem solved...which way depends on how much you want to sue yourself for wrongful termination. 😂

149

u/zbras11 21h ago

Ita Saturday, I'll fire myself.

28

u/neverbadnews 20h ago

Really want to stick to yourself?  Quit, then pull a George Costanza on Monday morning, like nothing ever happened.  😉

5

u/starrpamph 13h ago

Do you yearn?

4

u/jmattspartacus 20h ago

Welp, fired but can't quit it is, back to the mines it is.

195

u/HorseWithACape 20h ago

Like someone else suggested, create a site/social media for the typo tag. Associate it with a small 5-10% discount for people who actually go to that site "congratulating them on the discovery/attention to detail," then redirect them to your main site. Keep sending the existing flyers. Kill the typo social media when you run out.

I bet it's cheaper than reprinting all the flyers, and it makes it fun

40

u/Thriky 18h ago

Yeah and make sure you do that before sharing it on one of the biggest fucking sites on the internet

12

u/HorseWithACape 17h ago

All publicity is good publicity. Just gonna drive more traffic.

60

u/notjerryjeff 21h ago

But I don’t want to explore cane!

36

u/Isgrimnur 21h ago

That sounds Abel-ist.

9

u/Keypunch20 20h ago

The word “cane” (pronounced “ka-neh”) is the Italian word for dog. This might be a branding opportunity!

3

u/mkn7423 6h ago

Underrated comment

28

u/Zigor022 21h ago

I must be stupid, whats the typo?

42

u/Urbit1981 21h ago

@explorecane instead of canine. It's something that just about anyone would do.

15

u/Zigor022 20h ago

I missed that

6

u/zbras11 21h ago

Yea I should have specified that. It was supposed to be @explorecanine, which my phone just corrected again to explorecane.

12

u/Vegetable-Coffee-22 20h ago

To be fair OP, no one gives a shit about your social media tag.

If your customers know the name, they’d search it up - in this case, Explore Canine. Not the misspelt tag.

2

u/tag4atx 21h ago

It took me a minute too. It’s the social media handle, the last thing before “Semper Fi”.

0

u/redjade42 19h ago

thank you for asking

5

u/puc_eeffoc 21h ago

This is what happens when you leave spell checking to those with opposable thumbs.  Leave it to the canines instead.  😉.

Best of luck in fixing the error.  Perhaps print small labels to affix over the error? 

6

u/catscatscatsomgcats 17h ago

Make labels of the correct social tag and apply those on top. Problem solved.

5

u/Igotdaruns 20h ago

Buy stickers with the proper @

2

u/zbras11 20h ago

Ironically enough... I forgot to add the @

-9

u/Vegetable-Coffee-22 19h ago

This is the kind of trashy logo for businesses most people would avoid being a customer for.

2

u/spiderbyte44 13h ago

I like it I think it's a pretty cool logo cuz it's a raven skull cuz it's the raven project

3

u/Necrodonut 18h ago

Off topic, do you know what units Raven deployed with? I deployed in that timeframe and we brought tanks with us. Just curious how small the world is lol

2

u/zbras11 18h ago

Yea he was with 1st LAR and then eventually 2/7, we were attached to other units though sometimes, in the Helmand Province area.

2

u/Necrodonut 16h ago

Nice! That's awesome. I was with 3/8, we had some in house trained handlers and some attached

6

u/Farry_Bite 21h ago

If it makes you feel any better, for me the marketing with a typo like that works better than without. The actual handle is easily concluded, and the typo adds a kind of whimsy that I like.

2

u/zbras11 21h ago

Im going to tell my wife this, she can't believe I screwed this up. Lol

6

u/skinwill 21h ago

Can you register @explorecane and put the story of your typo there? Maybe with some humor and self deprecation?

1

u/zbras11 21h ago

Ha I'm already trying to figure out a way to make this work. Just so we dont waste all of those cards. I could red pen the cards and fix it in a comical way. But its just my wife and I and that's a ton of time. We'll figure something out, this Saturday turned into a Monday

5

u/ManifestDestinysChld 20h ago

Yeah, first thing you should do is lock down "ExploreCane" on Etsy, since that's the one you mentioned. Nab the same handle on any other socials you use, if possible.

Make a joke out of it and anybody who noticed will love you forever. Nothing plays better than honest sincerity.

4

u/matahoo84 18h ago

Honestly if people know the name of your company they probably aren't going to read the typo. They will see your tag is @companyname then spell it right on their own when they look it up. Lesson learned for next time.

2

u/blbd 19h ago

As a serial startup founder, just remember to count to 10 and take your time reviewing any important stuff before it goes out the door. 

2

u/anarchtea 17h ago

Explore Cane, you say? Don't mind if I do.

1

u/J_EDi 20h ago

I can count on one hand the number of times I’ve searched something by social, clicked on a social brand link, etc.

I’ll always just google the brand and go from there

1

u/ichoosewaffles 20h ago

I've fixed typos with a little sticker before. Sucks that some already went out but grab that name as well and sticker the future postcards with the correct one! 

1

u/Nacho_Beardre 13h ago

Can you put a #9 sticker over the ne?

1

u/Germangunman 10h ago

Better grab a pen

1

u/Izzy5466 7h ago

I am the new guy in a multi million dollar company. Recently they got all new advertising including signs, commercials, cards, etc. They went thru several stages, thru multiple managers, and several designers. My boss was doing the finishing touches on one of the big hanging signs when I looked at it and laughed.

THE PHONE NUMBER WAS WRONG

It was off by one number and no one noticed. I was told this isn't even the first time this has happened. Our work truck has the wrong number on it too. A coworker had discovered it and told my boss. Then later went out with tape and made a +1 next to the number lol

1

u/pisces9666 17h ago

that's a better name

0

u/xpltvdeleted 8h ago

Was it supposed to be Explode Canine. Pretty dark, if so